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<rss version="2.0"><channel><description></description><title>see paul run</title><generator>Tumblr (3.0; @socmoth)</generator><link>http://socmoth.tumblr.com/</link><item><title>jager:

van gogh.
</title><description>&lt;img src="http://10.media.tumblr.com/tumblr_kth7fsLwVv1qzyaoeo1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;&lt;a href="http://jager.tumblr.com/post/252196643/van-gogh"&gt;jager&lt;/a&gt;:&lt;/p&gt;
&lt;blockquote&gt;
&lt;p&gt;van gogh.&lt;/p&gt;
&lt;/blockquote&gt;</description><link>http://socmoth.tumblr.com/post/253609223</link><guid>http://socmoth.tumblr.com/post/253609223</guid><pubDate>Sun, 22 Nov 2009 16:02:59 -0800</pubDate></item><item><title>"What if it were possible, he thought, to make a pair of glasses which, instead of requiring an..."</title><description>“&lt;p&gt;What if it were possible, he thought, to make a pair of glasses which, instead of requiring an optician, could be “tuned” by the wearer to correct his or her own vision? Might it be possible to bring affordable spectacles to millions who would never otherwise have them?&lt;/p&gt;

&lt;p&gt;The wearer adjusts a dial on the syringe to add or reduce amount of fluid in the membrane, thus changing the power of the lens. &lt;/p&gt;

&lt;p&gt;in Britain there is one optometrist for every 4,500 people, in sub-Saharan Africa the ratio is 1:1,000,000.&lt;/p&gt;

&lt;p&gt;“The reaction is universal,” says Major Kevin White, formerly of the US military’s humanitarian programme, who organised the distribution of thousands of pairs around the world after discovering Silver’s glasses on Google. “People put them on, and smile. They all say, ‘Look, I can read those tiny little letters.’”&lt;/p&gt;”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;&lt;a href="http://www.guardian.co.uk/society/2008/dec/22/diy-adjustable-glasses-josh-silver"&gt;http://www.guardian.co.uk/society/2008/dec/22/diy-adjustable-glasses-josh-silver&lt;/a&gt;&lt;/em&gt;</description><link>http://socmoth.tumblr.com/post/246169504</link><guid>http://socmoth.tumblr.com/post/246169504</guid><pubDate>Mon, 16 Nov 2009 09:23:58 -0800</pubDate></item><item><title>"Since 1735 there has never been a quartz Blancpain watch. And there never will be.” It turned out to..."</title><description>““Since 1735 there has never been a quartz Blancpain watch. And there never will be.” It turned out to be an industry-changing move.”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;&lt;a href="http://www.economist.com/people/displayStory.cfm?story_id=14857221&amp;source=hptextfeature"&gt;Face value: Salesman of the irrational | The Economist&lt;/a&gt;&lt;/em&gt;</description><link>http://socmoth.tumblr.com/post/243800070</link><guid>http://socmoth.tumblr.com/post/243800070</guid><pubDate>Sat, 14 Nov 2009 09:45:46 -0800</pubDate></item><item><title>"People want exclusivity, so you must always keep the customer hungry and frustrated."</title><description>““People want exclusivity, so you must always keep the customer hungry and frustrated.””&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;&lt;a href="http://www.economist.com/people/displayStory.cfm?story_id=14857221&amp;source=hptextfeature"&gt;Face value: Salesman of the irrational | The Economist&lt;/a&gt;&lt;/em&gt;</description><link>http://socmoth.tumblr.com/post/243798792</link><guid>http://socmoth.tumblr.com/post/243798792</guid><pubDate>Sat, 14 Nov 2009 09:44:09 -0800</pubDate></item><item><title>"Jessica was always the good cop, thoug"</title><description>“Jessica was always the good cop, thoug”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;&lt;p&gt;jessica livingston, that is, and she is&lt;/p&gt;
&lt;p&gt;&lt;a href="http://www.defmacro.org/ramblings/yc-interview.html"&gt;defmacro - Zen, or the art of YC interview&lt;/a&gt;&lt;/p&gt;&lt;/em&gt;</description><link>http://socmoth.tumblr.com/post/239901546</link><guid>http://socmoth.tumblr.com/post/239901546</guid><pubDate>Tue, 10 Nov 2009 20:36:41 -0800</pubDate></item><item><title>"One way to establish that peace-preserving threat of mutual assured destruction is to commit..."</title><description>“One way to establish that peace-preserving threat of mutual assured destruction is to commit yourself beforehand, which helps explain why so many retailers promise to match any competitor’s advertised price. Consumers view these guarantees as conducive to lower prices. But in fact offering a price-matching guarantee should make it less likely that competitors will slash prices”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;&lt;a href="http://www.newyorker.com/talk/financial/2009/11/09/091109ta_talk_surowiecki"&gt;The Amazon Wal-Mart price war : The New Yorker&lt;/a&gt;&lt;/em&gt;</description><link>http://socmoth.tumblr.com/post/237491137</link><guid>http://socmoth.tumblr.com/post/237491137</guid><pubDate>Sun, 08 Nov 2009 16:25:14 -0800</pubDate></item><item><title>The many sliders of Photoshop CS4</title><description>&lt;p&gt;&lt;a href="http://mrgan.tumblr.com/post/235455865/the-many-sliders-of-photoshop-cs4"&gt;mrgan&lt;/a&gt;:&lt;/p&gt;
&lt;blockquote&gt;
&lt;p&gt;&lt;img src="http://media.tumblr.com/tumblr_kspsahPJYv1qz50x3.png"/&gt;&lt;br/&gt;Preferences &gt; Memory Usage&lt;/p&gt;
&lt;p&gt;&lt;img src="http://media.tumblr.com/tumblr_kspsb2gNL71qz50x3.png"/&gt;&lt;br/&gt;Adjustments &gt; Brightness/Contrast&lt;/p&gt;
&lt;p&gt;&lt;img src="http://media.tumblr.com/tumblr_kspsc0KPgp1qz50x3.png"/&gt;&lt;br/&gt;Filters&lt;/p&gt;
&lt;p&gt;&lt;img src="http://media.tumblr.com/tumblr_kspsciBwGX1qz50x3.png"/&gt;&lt;br/&gt;Blur (note the rendering of the thumb arrow)&lt;/p&gt;
&lt;p&gt;&lt;img src="http://media.tumblr.com/tumblr_kspsdtPkv31qz50x3.png"/&gt;&lt;br/&gt;Layer Blending&lt;/p&gt;
&lt;p&gt;&lt;img src="http://media.tumblr.com/tumblr_kspsecXO4P1qz50x3.png"/&gt;&lt;br/&gt;Layer Style&lt;/p&gt;
&lt;p&gt;&lt;img src="http://media.tumblr.com/tumblr_kspt5g45h01qz50x3.png"/&gt;&lt;br/&gt;Threshold&lt;/p&gt;
&lt;p&gt;&lt;img src="http://media.tumblr.com/tumblr_kspta24mBT1qz50x3.png"/&gt;&lt;br/&gt;Color Balance&lt;/p&gt;
&lt;p&gt;Things to keep in mind:&lt;/p&gt;
&lt;ol&gt;
&lt;li&gt;These can be found in just Photoshop; I can’t imagine what I’d find elsewhere in the suite. Actually, fine, here’s the first one I found in Illustrator CS5:&lt;br/&gt;&lt;img src="http://media.tumblr.com/tumblr_ksptmv4jsV1qz50x3.png"/&gt;
&lt;/li&gt;
&lt;li&gt;The most common out of all these seems to be second one, Brightness Adjustment.&lt;/li&gt;
&lt;li&gt;They’re all ugly. The only near-acceptable one is the Layer Style slider. &lt;/li&gt;
&lt;li&gt;None of these looks like the standard OS X slider:&lt;/li&gt;
&lt;/ol&gt;
&lt;p&gt;&lt;img src="http://media.tumblr.com/tumblr_kspssiqIWV1qz50x3.png"/&gt;&lt;/p&gt;
&lt;/blockquote&gt;</description><link>http://socmoth.tumblr.com/post/236508633</link><guid>http://socmoth.tumblr.com/post/236508633</guid><pubDate>Sat, 07 Nov 2009 18:10:48 -0800</pubDate></item><item><title>"There’s no other company in technology that’s started with a strong core business and..."</title><description>“There’s no other company in technology that’s started with a strong core business and developed another very strong one.”</description><link>http://socmoth.tumblr.com/post/235198087</link><guid>http://socmoth.tumblr.com/post/235198087</guid><pubDate>Fri, 06 Nov 2009 11:33:27 -0800</pubDate></item><item><title>"What do you want the stores to say to people when they walk in?” He didn’t tell us what..."</title><description>““What do you want the stores to say to people when they walk in?” He didn’t tell us what it would be, but he told us it was necessary that we have one.”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;&lt;a href="http://money.cnn.com/galleries/2009/technology/0911/gallery.steve_jobs_testimonials.fortune/5.html"&gt;8 stars speak out on Steve Jobs  - Bob Iger  (5) - FORTUNE&lt;/a&gt;&lt;/em&gt;</description><link>http://socmoth.tumblr.com/post/235126348</link><guid>http://socmoth.tumblr.com/post/235126348</guid><pubDate>Fri, 06 Nov 2009 09:52:07 -0800</pubDate></item><item><title>"it compiles from JavaScript to better JavaScript"</title><description>“it compiles from JavaScript to better JavaScript”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;&lt;a href="http://code.google.com/closure/compiler/"&gt;Closure Compiler - Google Code&lt;/a&gt;&lt;/em&gt;</description><link>http://socmoth.tumblr.com/post/234166849</link><guid>http://socmoth.tumblr.com/post/234166849</guid><pubDate>Thu, 05 Nov 2009 11:54:29 -0800</pubDate></item><item><title>via pics.blameitonthevoices.com</title><description>&lt;img src="http://10.media.tumblr.com/tumblr_ksctxfuC2P1qz4hwmo1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;via &lt;a href="http://pics.blameitonthevoices.com/102009/hey_jude_flowchart.jpg"&gt;pics.blameitonthevoices.com&lt;/a&gt;&lt;/p&gt;</description><link>http://socmoth.tumblr.com/post/228419464</link><guid>http://socmoth.tumblr.com/post/228419464</guid><pubDate>Fri, 30 Oct 2009 18:10:26 -0700</pubDate></item><item><title>The desktop is broken</title><description>&lt;p&gt;&lt;a href="http://superamit.tumblr.com/post/217289672/the-desktop-is-broken"&gt;superamit&lt;/a&gt;:&lt;/p&gt;
&lt;blockquote&gt;
&lt;p&gt;&lt;b&gt;Compared to my iPhone, my MacBook Pro has an order of magnitude more processing power&lt;/b&gt;, more memory, more storage space, and more screen space.&lt;/p&gt;
&lt;p&gt;In every possible respect (except portability), my laptop’s hardware is not just superior to my iPhone, it’s far far far &lt;i&gt;far &lt;/i&gt;superior.&lt;/p&gt;
&lt;p&gt;And yet, for the programs and websites that I use on both my iPhone and my laptop (email, Facebook, Tweetie, Twitter Search, Flickr, Maps, Calendar, Safari, iPod, etc.), I’d rather use them on my iPhone than my MacBook. &lt;b&gt;The experience for every app is better on my iPhone than on my Mac&lt;/b&gt;.&lt;/p&gt;
&lt;p&gt;I don’t think the 25+ year old Mac desktop metaphor UI is solely to blame… but it’s probably the single biggest reason. Starting with a fresh slate gave the UI designers at Apple a chance to fix old mistakes, make better decisions, and tune those pixels for how we use computers now. &lt;b&gt;The desktop metaphor was the right interface when no one knew what a computer was.&lt;/b&gt;&lt;/p&gt;
&lt;p&gt;The desktop metaphor doesn’t work anymore.&lt;/p&gt;
&lt;p&gt;Instead of making things easier to understand for an audience new to computers (few in number), it hobbles us and makes things slower and less efficient for people who grew up with them (many).&lt;/p&gt;
&lt;p&gt;Nothing I’m saying here is new. But it makes me wince when I see websites ape the broken desktop metaphor on a wholly new platform. (I’m looking at you, Google Docs.)&lt;/p&gt;
&lt;p&gt;I can only &lt;b&gt;hope that this Apple tablet is for real&lt;/b&gt;. Because if a large-format computer with a reinvented iPhone-like UI gains popularity, &lt;b&gt;the desktop metaphor will die away&lt;/b&gt;, slowly but surely.&lt;/p&gt;
&lt;/blockquote&gt;
&lt;p&gt;dude! so awesome&lt;/p&gt;</description><link>http://socmoth.tumblr.com/post/219697021</link><guid>http://socmoth.tumblr.com/post/219697021</guid><pubDate>Wed, 21 Oct 2009 21:33:06 -0700</pubDate></item><item><title>hrrrthrrr:

my theory. (via hrrrthrrr)
</title><description>&lt;img src="http://8.media.tumblr.com/tumblr_krvmhdzpR71qz6ffro1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;&lt;a href="http://hrrrthrrr.tumblr.com/post/219237254/glass"&gt;hrrrthrrr&lt;/a&gt;:&lt;/p&gt;
&lt;blockquote&gt;
&lt;p&gt;&lt;b&gt;my theory.&lt;/b&gt; (via &lt;a href="http://flickr.com/photos/milllkmaid"&gt;hrrrthrrr&lt;/a&gt;)&lt;/p&gt;
&lt;/blockquote&gt;</description><link>http://socmoth.tumblr.com/post/219695504</link><guid>http://socmoth.tumblr.com/post/219695504</guid><pubDate>Wed, 21 Oct 2009 21:31:00 -0700</pubDate></item><item><title>"1. Take out a blank sheet of paper or open up a word processor where you can type (I prefer the..."</title><description>“&lt;p&gt;1. Take out a blank sheet of paper or open up a word processor where you can type (I prefer the latter because it’s faster).&lt;/p&gt;

&lt;p&gt;2. Write at the top, “What is my true purpose in life?”&lt;/p&gt;

&lt;p&gt;3. Write an answer (any answer) that pops into your head. It doesn’t have to be a complete sentence. A short phrase is fine.&lt;/p&gt;

&lt;p&gt;4. Repeat step 3 until you write the answer that makes you cry. This is your purpose.&lt;/p&gt;”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;&lt;p&gt;Things to do sunday, make self cry&lt;/p&gt;
&lt;p&gt;&lt;a href="http://www.stevepavlina.com/blog/2005/01/how-to-discover-your-life-purpose-in-about-20-minutes/"&gt;How to Discover Your Life Purpose in About 20 Minutes&lt;/a&gt;&lt;/p&gt;&lt;/em&gt;</description><link>http://socmoth.tumblr.com/post/191859332</link><guid>http://socmoth.tumblr.com/post/191859332</guid><pubDate>Sat, 19 Sep 2009 10:08:55 -0700</pubDate></item><item><title>"The first cup,” said Bruce, “represents all of your knowledge about martial arts. The second cup..."</title><description>““The first cup,” said Bruce, “represents all of your knowledge about martial arts. The second cup represents all of my knowledge about martial arts. If you want to fill your cup with my knowledge, you must first empty your cup of your knowledge.””&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;&lt;p&gt;bruce lee this quote is perfect&lt;/p&gt;
&lt;p&gt;&lt;a href="http://www.stevepavlina.com/blog/2005/01/how-to-discover-your-life-purpose-in-about-20-minutes/"&gt;How to Discover Your Life Purpose in About 20 Minutes&lt;/a&gt;&lt;/p&gt;&lt;/em&gt;</description><link>http://socmoth.tumblr.com/post/191851541</link><guid>http://socmoth.tumblr.com/post/191851541</guid><pubDate>Sat, 19 Sep 2009 09:56:41 -0700</pubDate></item><item><title>jager:
Seen On The Streets of Antwerp, Belgium</title><description>&lt;img src="http://1.media.tumblr.com/tumblr_kq1w4n5XxJ1qzyaoeo1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;&lt;a href="http://jager.tumblr.com/post/189154878/seen-on-the-streets-of-antwerp-belgium"&gt;jager&lt;/a&gt;:&lt;/p&gt;
&lt;blockquote&gt;Seen On The Streets of Antwerp, Belgium&lt;/blockquote&gt;</description><link>http://socmoth.tumblr.com/post/191841405</link><guid>http://socmoth.tumblr.com/post/191841405</guid><pubDate>Sat, 19 Sep 2009 09:40:16 -0700</pubDate></item><item><title>superamit:

minimalmac:

White Obsession (3) (via...</title><description>&lt;img src="http://5.media.tumblr.com/tumblr_kq6qrsUKoF1qzjb7co1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;&lt;a href="http://superamit.tumblr.com/post/191332530/minimalmac-white-obsession-3-via"&gt;superamit&lt;/a&gt;:&lt;/p&gt;
&lt;blockquote&gt;
&lt;p&gt;&lt;a href="http://minimalmac.com/post/191244984/white-obsession-3-via-pale-whites-the-glass"&gt;minimalmac&lt;/a&gt;:&lt;/p&gt;
&lt;blockquote&gt;
&lt;p&gt;&lt;i&gt;White Obsession (3) (via &lt;/i&gt;&lt;a href="http://flickr.com/photos/70515684@N00"&gt;&lt;i&gt;pale_whites&lt;/i&gt;&lt;/a&gt;&lt;i&gt;)&lt;/i&gt;&lt;/p&gt;
&lt;p&gt;The glass of milk is a nice touch.&lt;/p&gt;
&lt;/blockquote&gt;
&lt;p&gt;&lt;3&lt;/p&gt;
&lt;/blockquote&gt;</description><link>http://socmoth.tumblr.com/post/191835140</link><guid>http://socmoth.tumblr.com/post/191835140</guid><pubDate>Sat, 19 Sep 2009 09:30:13 -0700</pubDate></item><item><title>this is basically my brother and i
Impossible? | Left-Handed...</title><description>&lt;img src="http://8.media.tumblr.com/tumblr_kq88ecgQ811qz4hwmo1_500.gif"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;this is basically my brother and i&lt;/p&gt;
&lt;p&gt;&lt;a href="http://www.lefthandedtoons.com/86/"&gt;Impossible? | Left-Handed Toons&lt;/a&gt;&lt;/p&gt;</description><link>http://socmoth.tumblr.com/post/191833613</link><guid>http://socmoth.tumblr.com/post/191833613</guid><pubDate>Sat, 19 Sep 2009 09:27:48 -0700</pubDate></item><item><title>is the internet still the internet if 4chan isn’t part of...</title><description>&lt;img src="http://3.media.tumblr.com/tumblr_kp3j67u3u91qz4hwmo1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;is the internet still the internet if 4chan isn’t part of it?&lt;/p&gt;</description><link>http://socmoth.tumblr.com/post/173996016</link><guid>http://socmoth.tumblr.com/post/173996016</guid><pubDate>Fri, 28 Aug 2009 09:58:55 -0700</pubDate></item><item><title>"We tried in vain to find the magical sales and marketing formula that would make our software..."</title><description>“We tried in vain to find the magical sales and marketing formula that would make our software successful.”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;&lt;a href="http://www.inc.com/magazine/20090901/joel-spolsky-setting-the-right-priorities.html"&gt;http://www.inc.com/magazine/20090901/joel-spolsky-setting-the-right-priorities.html&lt;/a&gt;&lt;/em&gt;</description><link>http://socmoth.tumblr.com/post/171897295</link><guid>http://socmoth.tumblr.com/post/171897295</guid><pubDate>Tue, 25 Aug 2009 22:21:19 -0700</pubDate></item></channel></rss>
